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Back to School Pizza Offer Deserves Grade A for Effort

05
Sep
2012

Children across the World are gearing up to go back to school, and while I’m sure they’re all cheering loudly at the thought of such a prospect (no, really) there’s a few kids in class who need a stern telling off from the looks of things.

Take this one, for example. Instead of learning the fine art of turning pages from a textbook into paper aeroplanes, he’s posting spam comments on Tumblr blogs:

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Hey I like your blog.. anyway is BackToSchoolGiftCards(.)com legit? My step sister said she got a $500 pizza hut giftcard from FedEx on Friday but I’m skeptical.. You seem smart so tell me what you think.

That’s right, what better way to send a child back to school than with a free $500 Pizza Hut giftcard! Rulers? Pencils? Running shoes? Nope, double pepperoni and cheese with a side order of fries to go.

The site itself lifts the design and content from Pizzahut(dot)com, upping the ante by changing the “Start your order” text on the green button to “Claim your giftcard” and a random Tumblr logo placed in the bottom right hand corner.

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“America’s favorite blogging team, America’s favorite pizza

Pizza Hut and Tumblr have teamed up for a back to school giveaway. To claim your $500 Pizza Hut giftcard, click here, enter your email address and all valid shipping information and then just follow all of the listed steps and FedEx will ship out your giftcard this week”

Clicking the link will take you to a Pizza Hut themed gift card site, which requires an Email address and the completion of up to “13 sponsor offers” to get your hands on the goodies.

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While the URL of the initial website is timely – beating the rush back to school combined with the prospect of cheap offers is a great hook – I’m not entirely sure mashing it up with an offer for pizza vouchers was an entirely sensible one.

Tumblr hasn’t teamed up with pizza hut to offer anybody free Pizza Hut gift cards, and parents should ensure their children are aware of sites such as the above – especially when the terms and conditions state that you must be at least 18 years old to take part in the first place.

Clearly, a long spell in detention is required…

Christopher Boyd

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