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Posts Tagged ‘Serena Williams’

US Open ball boys are Ralph Lauren’s lab rats

25
Aug
2014

When the US Open tennis tournament begins today in New York, most eyes will be glued to marquee players like Roger Federer, Serena Williams, and Novak Djokovic. As the New York Times reports, this years US Open marks the debut of Ralph Laurens new Polo Tech shirt — a black, nylon tee equipped with sensors to […]

Category CA TechnologiesTech Written by The Verge 0 Comments

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Beats’ future with Apple kicks off with this World Cup ad

05
Jun
2014

This is what Apple is spending $3 billion on. Run like youre a crazy man chasing happiness. Several other players are also shown carrying out their pre-game rituals, and the ad perfectly bottles up the fanaticism that surrounds the World Cup — all without ever mentioning it by name. Youll see appearances from Lil Wayne, Nicki […]

Category CA TechnologiesTech Written by The Verge 0 Comments

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