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Google’s killed off an experiment that put giant banner ads atop search results

13
Mar
2014

Less than five months after piloting a program that put large banner advertisements on the top of some search result pages, Googles pulled the plug. The controversial practice added large photos across the top of the page, along with a selection of links directing users to the paying companies website. All this appeared farther above organic search results than typical advertising on the results page, something that garnered criticism. …

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