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ISPs won’t be laughing at Google Fiber for much longer

13
Mar
2014

ISPs will ignore Google Fiber at their own peril. MarketWatch’s Nat Worden writes that many cable executives he talked with four years ago were openly dismissive of Google’s chances of succeeding as an ISP because the company didn’t have the experience managing a network and dealing with customer service to make it work. Now, however, Google Fiber is up and running in three markets and is considering an expansion to nine other major metropolitan areas encompassing 34 cities and towns, meaning the time for Comcast and Time Warner Cable to scoff at Google’s broadband adventure may be at an end. “Analysts have crunched numbers suggesting Google Fiber should be taken seriously,” writes Worden. “Evercore Partners, an independent investment banking firm in

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