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Sony exec admits he doesn’t understand why the PS4 is so popular

22
Aug
2014

It’s safe to say that even Sony is surprised by how popular the PlayStation 4 has been. In an interview with Eurogamer, Sony Worldwide Studios president Shuhei Yoshida says that while the company is obviously pleased with how many consoles it’s sold so far, it’s a little apprehensive about it because it really has no idea why it’s this popular. “I for one am a bit nervous because we do not completely understand what’s happening,” he said. “You need to understand why your products are selling well so you can plan for the future, right? It defied the conventional thinking. Lots of people thought the dedicated game hardware might not be needed going forward, but still lots of people are very

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