Motorola design chief Jim Wicks and his team had spent a year and a half designing the device that would ultimately become the beautiful Moto 360 smartwatch, but every initial result was lacking. After two rounds of designs, prototypes, and tepid internal reactions, Motorola went back to the basics. Rather than reinvent wristwear or build a blocky rectangle like the Galaxy Gear or the Pebble Steel, Motorola decided to mimic what it hoped to replace: the elegant watches we’ve had on our wrists for decades. So Motorola turned the Moto 360 into a beautiful, circular stainless-steel wearable that looks more like a Timex than a Moto X. Wicks says it got the same reaction from all the industry experts he showed it to: Yep, that’s a watch.
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