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Why the UK’s Department of Health is spending millions of pounds on mobile gaming

11
Dec
2013

Today sees the release of The Walk, an iOS and Android game backed by the UKs Department of Health. Its the second release in a collection of apps funded as part of the UKs Small Business Research Initiative (SBRI). The first — StepJockey, an app that lets you map, locate, rate and log the calorific expenditure of staircases around your city — came out on Monday.

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