The Latest in IT Security

Now that Apple has been seen further extending its company trademark to cover Class 14 devices including watches, a new piece of evidence seems to indicate that there’s apparently little doubt as to what Apple’s smartwatch will be called. French publication Consomac has discovered that Apple has quietly applied for “iWatch” trademarks in many markets around the world, including the U.S., by using a discrete dummy company called Brightflash. Registered in Delaware, Brightflash USA LLC has filed for iWatch trademark registrations in the U.S., European Union, U.K., China, Australia and many other countries. Apparently Brightflash has the same address Apple is suspected to have used in the past for a similar company to covertly register potential iPad name iSlate. Similarly, a “Carplay