Cybersecurity experts are excited about big data because it is the “crime scene investigator” of data science. If your organization is hacked and customer information compromised, your use of big data to collect massive amounts of information on your systems, users and customers makes it possible for data analysts to provide insight into what went wrong.
But while big data can help solve the crime after it occurred, it doesn’t help prevent it in the first place. You’re still left cleaning up the mess left behind by the breach: angry customers, possible compliance issues with data privacy standards like HIPAA and PCI DSS, maybe even government fines and class-action lawsuits.
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