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What awareness gamification programs can learn from Pokemon Go

09
Aug
2016
What awareness gamification programs can learn from Pokemon Go

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Pokemon Go has become a social icon. It is the subject of major news stories, the butt of many jokes, and has lately become a foundation for many vendors equating the game to their own gamification efforts.

Most people do not understand gamification, and inevitably vendors and people misuse the term and overuse it inappropriately. Gamification is essentially rewarding people for exhibiting a desired behavior. It is not merely creating a game for people to play, nor making training a game.

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