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Italy is the latest EU country to warn against use of Google Analytics on privacy grounds even as U.S. and European officials attempt to restore a legal framework for trans-Atlantic commercial data transfers.
The country’s data protection authority late last week gave news and entertainment website Caffeina Media 90 days to stop using the traffic analyzer or alter the configuration so it stops sending personal information to Google servers warehoused in the U.S. Among the personal information cited by the Garante per la Protezione dei Dati Personali are IP addresses and the browser and operating system of users.
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