I still remember my old, favorite football like it was yesterday. It wasnt made by Nike, Adidas or even Diadora, but it lasted me for about seven years, from when I was 7 until about 14 or so. And even though, toward the end of its life, it started to look as if it had […]
Nike might be planning to abandon its Fuelband hardware, but Adidas is taking the opposite path with the introduction of its new Fit Smart fitness tracking device. It’s a wrist-worn tracker that looks similar to the Fitbit and its ilk, but Adidas is shooting for a slightly different market. Rather than measuring all of your […]
Less than two weeks after making an unofficial appearance, today Adidas is formally introducing its new wearable, the miCoach Fit Smart. Revealed in San Francisco, during the Wearable Technologies Conference 2014, this wristband is capable of measuring your burned calories, heart rate, distance covered, pace and more fitness stats. Better yet, it wants to look […]
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