Posts Tagged ‘advertising and promotion’

Hackers Can Launch MITM Attacks on Apps Bundled with Widdit Advertising SDK

Dec

2013

Researchers from Bitdefender have analyzed the Android advertising framework called Widdit. Theyve found that the advertising SDK, which at one point was included in around 1,640 apps from Google Play, exposes devices to some serious risks. Of the 1,640 applications initially identified by the…

Category Security Written by Softpedia 0 Comments

Mobiles to drive faster global advertising growth: Publicis unit

Dec

2013

Growth in global advertising spending will accelerate to 5.8 percent a year by 2015, driven by demand for marketing via mobile devices and a broad-based economic recovery, a market research group forecast on Monday. ZenithOptimedia said spending on advertising was expected to rise by 3.6 percent this year, an upward revision from its September forecast […]

Category Tech Written by Yahoo 0 Comments

FTC questions whether online ‘sponsored’ content is deceptive advertising

Dec

2013

The FTCs advertising rules strictly prohibit deceptive advertisements: ads that readers or viewers probably wont recognize as ads. Even if something is labeled native advertising or sponsored content, its placement or writing style can lead people to believe its part of the rest of the site. Participants in the workshop (called, naturally, Blurred Lines) touched […]

Category Tech Written by The Verge 0 Comments

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Posts Tagged ‘advertising and promotion’

Hackers Can Launch MITM Attacks on Apps Bundled with Widdit Advertising SDK

Mobiles to drive faster global advertising growth: Publicis unit

FTC questions whether online ‘sponsored’ content is deceptive advertising

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