Black Friday may have been a bit of a retail disappointment , but Cyber Monday certainly wasn’t. Online sales were up 21% compared to last year, according to IBM figures as reported by the Wall Street Journal . (No media outlets seem to be reporting a final figure, but Cyber Monday spending…
It may have been invented as a cynical marketing move to force people to spend more money, but Cyber Monday has the edge on Black Friday by not asking you to actually leave the house. Many retailers this year have decided to roll their Black Friday deals on over the weekend until today; others have […]
Cyber Monday, the term widely used by retailers and the press to describe the shopping spree that occurs the Monday after Thanksgiving weekend in the US, was first invoked in 2005 by Shop.org, a website run by a retail trade group. Its savvy marketing paid off: in the intervening eight years, Cyber Monday has quickly […]
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