Posts Tagged ‘TubeMogul’

(VIDEO) TubeMogul’s Brett Wilson is Battling Bots, Non-Human Video Views and Low Ad Rates

May

2014

In an effort to combat the ongoing specter of ad fraud, tech platforms like TubeMogul have implemented tools to eliminate some of the more prevalent forms of fake traffic, stemming from botnets and fraudulent formats, says TubeMogul’s CEO Brett Wilson, in an interview with Beet.TV. Some sites will sell auto-play ads in banner spots, he […]

Category CA Technologies Tech Written by Huffington Post 0 Comments

A new $10-million-a-month fraud ring preys on online advertisers

Apr

2014

The ad software firm TubeMogul has uncovered a botnet ring that could be generating as much as $10 million a month in fraudulent video views, preying on advertisers like Nissan and Samsung. Like a traditional click-fraud network, the botnet works by hijacking computers with malware and sending them to generate false traffic for sites. TubeMogul […]

Category CA Technologies Tech Written by The Verge 0 Comments

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Posts Tagged ‘TubeMogul’

(VIDEO) TubeMogul’s Brett Wilson is Battling Bots, Non-Human Video Views and Low Ad Rates

A new $10-million-a-month fraud ring preys on online advertisers

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