My adoration of technology just barely trumps my love for sport, which explains why I’ve tuned into hundreds of radio shows concerning the latter over the years. One of my favorite hosts, a gentleman at ESPN named Colin Cowherd, routinely uses a particular line to describe the success (or lack thereof) of athletes. Paraphrasing here, but it goes something like this: “You need to be interesting or good — preferably both.” It’s a simple line, but the truths that sit behind it are immensely powerful. And, as it turns out, they apply particularly well to technology outfits. Interesting In today’s tech landscape, breaking through the noise and rising above the mediocre requires a smattering of ingredients. I’d argue that luck,