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Amazon’s first Fire Phone ad is all about Amazon Prime

18
Jul
2014

After announcing it a month ago, Amazon is finally about to release its first smartphone, the Fire Phone. The ad focuses specifically on the phones access to Amazon Prime and its library of movies, TV shows, books, games, and apps. As with most Amazon devices, integration with Prime is a key selling point here — and as this ad makes a point of, the phone actually comes with a single year free.

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