Pay TV companies hate cord cutters. The logic behind that hatred seems fairly obvious: pay TV packages are huge revenue generators for these giant companies, and ditching them leads to lost revenue. But there’s another reason pay TV giants like Comcast and Time Warner Cable are afraid of the cord cutting movement. Cord cutters don’t just lead to lost revenue, they also cost companies more money than average subscribers. According to a new report from broadband service provider Sandvine, cord cutters use much more broadband data than Internet subscribers who also pay for a TV package. This makes sense, of course, since cord cutters with no TV package stream video over the Internet much more often than other subscribers. What may be a
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