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Apple has even more iPad ‘Verse’ stories to tell

13
Aug
2014

Apple’s “What will your verse be?” iPad ad campaign is far from over, as Apple has posted two more short iPad commercials that tell the story of two other iPad users that rely on Apple’s tablet and the apps available on it to get their jobs done.This time around, Apple’s new iPad ads look at the Yaoband music band and at community activist Jason Hall. Each new video ad has its own special story page on Apple’s website, which offers more details about these particular “verses.” “Long before they played together, Luke Wang and Peter Feng produced tracks for some of China’s biggest artists,” Apple’s Yaoband page reads. “While professionally successful, they felt their creative vision was stifled. ‘We wanted

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