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Automakers tap smartphone technology in battle over city cars

03
Mar
2014

By Edward Taylor and Harro Ten Wolde FRANKFURT (Reuters) – Carmakers are tapping smartphone technology to spruce up low-cost city cars and try to get an edge in a market that has grown to account for almost 10 percent of new car sales in austerity-scarred Europe. The Opel Adam Rocks, the new Peugeot 108, the Citroen C1 and the Toyota Aygo will be among the compact city cars on display at the Geneva motor show this month – all available with large multimedia screens that can display music libraries or navigation maps stored on a smartphone. “What used to be a feature seen in premium cars is now coming in to the low and medium end of the market,” said Dinesh Paliwal, chief executive of Harman International a maker of so-called “infotainment” systems for the auto industry.

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