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Big Data with a Personal Touch: The Convergence of Predictive Analytics and Positive Deviance


Background Over the last few years, the triple aim has taken center stage. Through more effective identification of individuals at higher risk, healthcare systems can become more strategic about resource allocation in order to achieve the triple aim. A tool called predictive analytics has created opportunities for customized prediction and relative risk scores to achieve this very goal. Most initiatives that utilize predictive analytics, thus far, have only concentrated on one side of the bell curve, fixating on over utilizers of healthcare services. …

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