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Cable association ads warn cord-cutters of shark attacks and death-by-rabbit

10
Dec
2013

According to a new series of web ads from the National Cable and Telecommunications Association, you could face sharks, mutant rabbits, anthropomorphic flies, and a life of rural solitude. Supported by companies like Comcast and Time Warner, NCTAs new microsite is called (with appropriate grandeur) The Hole Saga, a four-chapter epic displaying the horrors of a cable-free existence. In each case, viewers are presented by a character in crisis and asked to choose whether to the character has access to the nations cable infrastructure — typically a choice between life and death.

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