After two failed attempts to buy and merge with Time Warner Cable, Charter Communications placed a third offer today and began appealing to its competitors shareholders with an open letter. While Charter is pushing to make a merger happen, it doesnt expect it to happen through an immediate acceptance of this latest bid. Rather than looking for a higher offer, Charter suggests that TWC look at the deals longterm potential for shareholders when considering the bid. I believe we have a significant opportunity to put our companies together in a way that will create maximum, long-term value for shareholders and employees of both companies, Charter CEO Thomas Rutledge writes in an open letter to TWC CEO Robert Marcus.