After Apple announced its earnings for the second quarter of 2014, analysts began to question the future growth potential of the iPad. Sales were undoubtedly strong, but in an industry that expects constant improvement, the year-over-year decline was troublesome. Unfortunately, based on a recent research report shared by Business Insider from Morgan Stanley’s Katy Huberty, the relatively poor performance of the iPad is just one indicator signaling significantly slowed growth for the tablet market as a whole in the coming months. “We lower our 2014 tablet growth forecast to 12% from 26% on the back of increasing penetration rates and the lack of new, differentiated products,” writes Huberty. “Although slower tablet growth should help PC demand, our global PC model remains largely
Disappointing iPad sales are just the start of the tablet market’s problems
13
May
2014
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