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Facebook gives in, makes Slingshot’s unique ‘pay to play’ mechanic optional

05
Sep
2014

Facebook today updated its Slingshot chat app to make its bold, pay to play mechanic optional. If youre not familiar with the app, until today, Slingshot asked you to send a photo before you could unlock the one you just received. With the mechanic turned off, Slingshot is effectively a much more straightforward clone of Snapchat — you can send off photos and videos that disappear after friends have seen them. Slingshot didnt need to succeed — its an experiment borne of Facebooks Creative Labs skunkworks division — but with todays update, Facebook seems to be saying that this experiment has failed.

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