Oppo is a lesser-known name, but it claims to be the “second-most profitable mobile phone company” in China. Now Oppo and its recent offshoot OnePlus are taking a different approach to bringing that success out of China and conquering the West. The $499 Oppo Find 7a and $299 OnePlus One offer competitive, high-end performance at prices significantly lower than other, better-known smartphones. Google has taken a similar approach with its Nexus line of smartphones, but those are designed primarily as vehicles for the latest version of Android.
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