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How Google completely botched the Google Glass rollout

24
Apr
2014

Google Glass has had a rough year in the court of public opinion. Not only has the device become the fodder of jokes for late-night comedians, but even some of its high-profile early adopters have started bashing it with gleeful abandon. Forbes has written a good autopsy of all the mistakes that Google has made when rolling out Glass to the general public and it gives some pretty convincing answers about why something that generated massive media hype when it was first teased two years ago is now seen as the next Segway. One thing that immediately stands out in the Forbes piece is that Google probably shouldn’t have released Glass on a limited basis for a whopping $1,500 per device.

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