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How Verizon, AT&T blew their chance to be WhatsApp

22
Feb
2014

Facebook’s purchase of WhatsApp does a good job of showing just how much the wireless carriers failed to capitalize on messaging. It was their game to lose, with SMS built in as the default messaging client on just about every phone. If they had drastically lowered their prices, they could be where WhatsApp is today. Instead, a new report from Ovum Ltd. shows just how much carriers are losing each year to alternative messaging clients. The latest report, according to Bloomberg, shows that wireless carriers lost $33 billion in texting fees in 2013, and that number is expected to climb to $54 billion in 2016. That’s got to hurt. What makes it worse is that the carriers may have been

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