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HTC admits it took its ‘eyes off the ball’ in neglecting low-end phones

10
Feb
2014

Did you know that HTC still made cheaper phones like the Desire 601? Possibly not, considering the attention lavished upon the companys One series of flagships. HTC is now expecting its next quarter to be the worst so far, with the companys financial chief admitting that the outfit took [its] eyes off the ball in terms of range of devices that it sold, and that concentrating on the HTC One caused it to miss out on a huge chunk of the mid-tier market.

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