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Instagram announces Instagram Direct for private photo, video, and text messaging

12
Dec
2013

At an event in New York City today, Instagram announced Instagram Direct, a new messaging feature available today that lets users send text, video, and photo messages to each other privately. Communication is not about photography, necessarily, said CEO Kevin Systrom. Once youre finished editing a photo in Instagram, you can now send your photo to up to 15 people, or to just one person. Each conversation needs to start with a photo, however — you cant send just text right off the bat.

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