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Intel: new tablets a big step toward reaching aggressive target

30
May
2014

By Noel Randewich SAN FRANCISCO (Reuters) – New Intel-based tablets from major brands will start hitting store shelves in June, and senior executives at the chipmaker hope the offerings will move it closer to an aggressive sales goal. Far behind rival Qualcomm in mobile devices, the upcoming tablets are the result of Intel Corps strategy to sell chips this year at a loss in a bid to stake out badly needed market share. Intel is betting that in the future, its customers will keep using Intel chips without the discounts. Toshiba this week announced six tablets and PCs with detachable screens made with Intel chips, one of which runs the Android operating system and the rest Windows.

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