During the company’s earning calls for each of the past few quarters, Apple CEO Tim Cook has promised that the company is getting ready to launch devices in 2014 that will see Apple enter “exciting new product categories.” With one-third of the year now behind us, Apple has thus far relaunched an old iPad model, relaunched an old iPhone model and updated its MacBook Air lineup with slightly better processors and a slightly lower prices. In other words, we have seen nothing exciting and nothing new. Industry watchers almost unanimously expect Apple’s first new device of the year that actually does break into an “exciting new product category” to be the much rumored iWatch. Apple has hinted numerous times that it is