The Latest in IT Security

Japan in love with the iPhone

28
Apr
2014

Apples latest flagship phone is still Japans most popular handset and its biggest selling point isnt its performance or the choice of apps. In fact, when it comes to choosing an iPhone 5S, the most popular reason Japanese consumers give is its design. According to the latest data from the Kantar World Panel, which constantly polls a global pool of smartphone consumers, 30 percent of Japanese consumers rank design as the iPhones biggest draw, followed by its 4G/LTE capabilities (29%) and the belief that the handset will be reliable (24%). Although the iPhone will be celebrating its eighth birthday this year, in Japan the handset is still a relatively new phenomenon.

Comments are closed.

Categories

MONDAY, OCTOBER 21, 2019
WHITE PAPERS

Mission-Critical Broadband – Why Governments Should Partner with Commercial Operators:
Many governments embrace mobile network operator (MNO) networks as ...

ARA at Scale: How to Choose a Solution That Grows With Your Needs:
Application release automation (ARA) tools enable best practices in...

The Multi-Model Database:
Part of the “new normal” where data and cloud applications are ...

Featured

Archives

Latest Comments

Social Networks