The US price of LGs first curved OLED TV dropped from $15,000 to a slightly less stratospheric $10,000 late last year, but that five-digit sticker was still bound to scare away all but the richest buyers. Its a good thing, then, that LG has cut the 55-inch sets price a second time. You can now pick up the curved screen for $7,000 — or rather, $8,000 plus an instant $1,000 rebate.