Lyft, the app that enables passengers to grab rides with strangers, just announced it will begin serving customers this week in the New York City outer boroughs of Brooklyn and Queens. The people of New York deserve more transportation options, Lyft wrote in a blog post. Lyft provides greater access to a safe, affordable personal transit alternative that is built for New Yorkers, by New Yorkers. The taxi industry in New York City is heavily regulated by the Taxi and Limousine Commission (TLC), which sets rules for payment methods, safety regulations, and where and how passengers may be picked up.
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