Nikola Hu is running wrong. Hu, a former Apple engineer, is jogging inside this glass-walled conference room to demonstrate Moov, a new wearable device that adds entirely new levels of meaning to the phrase fitness tracker. Rather than collect and chart data in the hope that simply seeing their habits will help users to be healthier, Moov instead provides a near-constant feedback loop. Whether you’re a runner, a biker, a golfer, or a yoga aficionado, Moov’s job is to turn data collection into real-time coaching that’s every bit as effective as a personal trainer. Coaches and pros are the key to Moov
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