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Microsoft launches new ‘affordable flagship’ Lumia smartphone

04
Sep
2014

By Harro Ten Wolde BERLIN (Reuters) – Fresh from acquiring Nokias handset business, Microsoft unveiled the first of its new range of Lumia smartphones on Thursday, priced to challenge a market dominated by volume leader Samsung and Apple Inc. A week before Apple is expected to launch its new iPhone 6, Microsoft, which paid $7.2 billion this year to acquire the Nokia business, introduced at the IFA consumer electronics fair in Berlin its new affordable flagship phone, the Lumia 830. The new Lumia will sell globally at a price of around 330 euros ($433), before taxes, or upward of 400 euros($525) in all. As previously expected, Microsoft also introduced a five megapixel, front-facing camera phone called the Lumia 735 which has been dubbed the selfie-phone since it was demonstrated in-house to Microsoft employees in July and features a wide-angle lens for close-in photos of small groups or individuals.

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