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Hot on the heels of a new logo and look for its website, Netflix making some big behind-the-scenes changes too. Today the company sent out notice to third-party developers who are still using its long-available public API, saying it was shutting the option down come November 14th — just five months from now. That letter, written by Netflixs VP of Edge engineering Daniel Jacobson and spotted by TechCrunch, says the decision was made to better focus our efforts and to align them with the needs of our global member base. Jacobson added that any existing services that were still using the public API after access was shut down would get 404 errors. The public API was originally developed to let third-party sites and services search Netflixs catalog of movies, TV shows, and vast trove of metadata.