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New data suggests Galaxy S5 stole a surprising amount of business away from Apple

23
Apr
2014

Earlier this week, we shared data from used gadget trade-in site Gazelle that showed iPhone users, for the most part, appeared to be largely uninterested in switching to Samsung’s latest flagship smartphone, the Galaxy S5. But as it turns out, a similar and perhaps more comprehensive study from a different trade-in service paints a very different picture. UK-based gadget trade-in comparison website CompareMyMobile says it surveyed everyone who used its portal to trade in smartphones between February 24th when Samsung unveiled the Galaxy S5, and April 11th when the new handset launched. “A new feature we’ve applied to the site now tracks what devices consumers have upgraded to,” CompareMyMobile co-founder Ashley Turner said. “Through this we can get a fantastic insight into the

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