The cycle of rumors ahead of Apple’s next-generation iPhone 6 launch this year is staying true to form. First, people assume that the new iPhone’s release will take place in the early fall, around the same time that last year’s model debuted. Then reports pop up to suggest that Apple’s next-gen smartphone will actually launch sooner than expected during the early summer months. Next, rumors slowly push the expected launch date back until we’re right back where we started. It happened in 2012, it happened last year, and it is happening again this year. Following rumors suggesting the iPhone 6 would launch in July and then August, a new report from German Apple blog iFun suggests that the launch will take place in September.