The year 1973 was crucial for one for the giants of European industry. That was when Finnish Rubber Works merged with Finnish Cable Works, forming a company called Nokia Corporation. That year, Nokia had a massive consumer market blockbuster with Kontio Rubber Boot. Kontio was named after the Finnish term of endearment for “bear” that was commonly used in Middle Ages to avoid the religious taboo against using the true name of this animistic deity (Karhu). This groundbreaking footware introduced many key features that would become staples of modern rubber boot manufacturing: a tightening strap, a reflective band and a rotationally rigid midsole construction. Kontio would define the Nokia brand in Europe during late 1970s and the 1980s. FROM EARLIER — Nokia reborn: Nokia’s
Nokia’s destiny: From boots to phones to… boots
01
Jul
2014
Comments are closed.
MONDAY, FEBRUARY 24, 2025
WHITE PAPERS
Mission-Critical Broadband – Why Governments Should Partner with Commercial Operators:
Many governments embrace mobile network operator (MNO) networks as ...
ARA at Scale: How to Choose a Solution That Grows With Your Needs:
Application release automation (ARA) tools enable best practices in...
Latest Comments
-
04. 05. 2013 00:51 -
28. 03. 2013 13:30 -
27. 03. 2013 17:21