For those of us still clinging on to the glories of PC gaming but feeling the need for more graphics power, both Nvidia and AMD have new graphics cards coming out — looking to address different parts of the market with faster and more efficient silicon. Nvidia is a little further forward on that same path. Having introduced its latest Maxwell graphics architecture with the GeForce GTX 750 Ti in the spring, the company today brings it to the top tier with the launch of the GeForce GTX 980 and GTX 970.