Undeterred by a recent hashtag campaign that went viral for all the wrong reasons, the New York City Police Department appears determined to bounce back from — if not double down on — their social media skills. In fact, The New York Times reports the NYPD will soon task all precinct commanders throughout the city to man their own Facebook and Twitter accounts, a strategy that has unsurprisingly raised some eyebrows. “I would call this a rookie move,” NYU marketing professor Scott Galloway told the paper. “Doing it on Twitter is no different as if they’d changed their uniforms to
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