John Herrman, writing in The Awl, ridiculed the surge in punditry as a cynical grab for page views. This throws the ᴄᴏɴᴛᴇɴᴛ industry into a frantic generative mode, initiating a full-spectrum stress test on par with a natural disaster or a war. Alex Pareene, following up on Andrew Sullivan’s site, suggested most of these Celebgate takes were produced solely in the hopes that the post will, through luck and a bit of dark magic, win the Facebook algorithm lottery, and are the most depressing pieces of writing on the web, for the reader and the writer.