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One-Quarter of Smartphone Owners Spurn Cases

27
Dec
2013

According to a recent study from the NPD Group, 25 percent of smartphone owners see no need for cases — especially those who own Android phones. The NPD Group, which gathers analytics on retail behavior, surveyed more than 3,200 smartphone owners over age 13. It found that of the quarter of smartphone owners who go caseless, 70 percent owned an Android phone while only 20 percent owned an iPhone.

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