In addition to the quirkier parts of its CES camera lineup, Polaroids trotting out a line of bridge shooters with a healthy helping of optical zoom capabilities. Each device in the fleet features a 3-inch display and image sharing over WiFi. At the top of the range sits a model with 50x zoom (iE5036W), 18 megapixels, 1080p video-capture chops and a $299 price tag, with a nearly identical 40x zoom variant (iE4038W) perched just behind it.
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