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Smartphone sales growth to slow this year – Gartner

14
Feb
2014

Growth in global smartphone revenue is expected to slow this year as cheaper devices hit the market and weigh on average selling prices, research firm Gartner said on Thursday. With demand in mature markets such as North America and Europe easing, top smartphone makers Samsung and Apple are introducing cheaper models to new markets, such as Apple’s iPhone 5C. “Sales of high-end smartphones will slow as increasing sales of low- and mid-price smartphones in emerging markets will shift the product mix to lower-end devices,” said Anshul Gupta, analyst at Gartner. Overall 2014 smartphone sales are expected to increase to 1.2-1.3 billion devices from 968 million in 2013, Gupta said.

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