Tonx is offering coffee subscriptions in exchange for Starbucks gift cards — which they say will result in you getting “more and better coffee,” a release from the company explains. Ah, the Starbucks gift card — that rare gift that is lame, impersonal and incredibly useful. “A standard $20 Starbucks gift card (which equates to 3-4 coffees) will magically become around 24 cups of home-brewed, fresh roasted Tonx,” the release says. But, yes, Starbucks is pretty expensive, and the 24 cups for $20 deal does sound pretty sweet.