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The iPod is put out to pasture

10
Sep
2014

Apple has removed the 160GB iPod Classic form its range of products, meaning that the device that brought the company back from the brink in 2001 has been consigned to history alongside the original Sony Walkman, Mini Disc players and VHS video recorders. Consumers that simply want to listen to music on the go can still snap up a much smaller iPod shuffle, iPod Nano or iPod Touch, but many will be sad to see their much bigger and older brother, designed for carrying an entire record collection around, bow out. The iPod was the bait that hooked a new generation of consumers on Apples wider product range and led to the launch of iTunes which revolutionized the digital music market. It also established the blueprint that Apple continues to follow to this day — to arrive late to market but with the most coherent, desirable and easy-to-use product and take it over.

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