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The stupidest $1 million app ever has already driven one man insane

20
Jun
2014

The Internet this week has been buzzing about the rise of Yo, the incomparably stupid new mobile app that has raised more than $1 million and whose sole purpose is to let you send a message that just reads “Yo” to your friends. In fact, Yo is such a flat-out brain-dead idea that it’s inspired iMore’s Derek Kessler to do the one thing no one should ever do with apps like these: Think about their broader implications for the future of the human race. “Yo is dumb,” he states bluntly. “It’s a dumb concept, it’s a dumb use scenario, it’s a dumb app. That it’s taken on this bizarre life of its own is utterly perplexing and flummoxing. For all the

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